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#Facebook Said to Face Decline in People Posting Personal Content (Advertising Age)

Facebook CEO Mark Zuckerberg during a keynote session at the Mobile World Congress in Barcelona in February. Credit: Chris Ratcliffe/Bloomberg

Personal Sharing Shifting to Smaller Audiences on Snapchat, Instagram, Messaging Apps

Facebook is working to combat a decline in people sharing original, personal content, the fuel that helps power the money machine at the heart of its social network, according to people familiar with the matter.

Overall sharing has remained “strong,” according to Facebook. However, people have been… [Read more on Advertising Age]

Que devient #Pheed, le réseau social qui devait détrôner tous les autres ? (ZDNet)

digital-entertainment-post-profession-scribe-ps-arts-entertainment-pheed

Lancé en octobre 2012, Pheed proposait une approche assez innovante consistant à agréger les gros réseaux sociaux comme Facebook, Twitter, Instagram, Soundcloud ou Tumblr en proposant un système de monétisation intéressant. Ce sont ces deux aspects qui lui ont permis d’atteindre en quelques semaines 1 million d’utilisateurs et d’attirer l’attention des observateurs du secteur.

Lancé en octobre 2012, Pheed proposait une approche assez innovante consistant à… [Lire la suite sur ZDNet]

#MyHospiFriends veut sortir les patients des hôpitaux de la solitude (FrenchWeb)

digital-entertainment-post-profession-scribe-ps-arts-entertainment-my-hospi-friends

Comment sortir les patients d’un hôpital de leur isolement lors d’un séjour de longue durée ? En les mettant en relation avec leurs pairs : c’est le pari de la start-up parisienne My Hospi Friends, qui développe un réseau social à destination des personnes hospitalisées. Son fonctionnement repose sur… [Lire la suite sur FrenchWeb]

Why #Instagram Captions Are the New Blogging (New York Magazine)

Photo: @catebutler; @keishua_; @therock; @studioescargot
Photo: @catebutler; @keishua_; @therock; @studioescargot

The last thing you expect from the Rock is long-windedness. But Dwayne Johnson is a veritable novelist on Instagram, where he documents his days, which are composed chiefly of… [Read more in New York Magazine]

#Facebook : le rôle stratégique du mobile pour la période des fêtes [infographie] (Siècle Digital)

digital-entertainment-post-profession-scribe-ps-arts-entertainment-Facebook IQ

Facebook IQ, le centre d’insights du réseau social a pour vocation d’étudier en profondeur ce qu’il s’y passe. Une équipe composée de chercheurs, rédacteurs, sociologues ou encore de scientifiques transcrivent les données et les histoires de Facebook pour aider les annonceurs à mieux comprendre les populations. Alors que la période des fêtes approche, le mobile aura un rôle stratégique dans la réussite des campagnes. Facebook IQ a réalisé… [Lire la suite sur Siècle Digital]

#Vine Stars Criticize Facebook for Letting Users Post Their Videos Without Permission (The Wall Street Journal)

The Vine performer Arantza Fahnbulleh
The Vine performer Arantza Fahnbulleh

It’s not just YouTube creators who have gripes with Facebook . The lower-profile but vibrant community of Vine creators is also starting to fire shots at the social networking giant for not doing enough to stop users from posting their videos without permission.

Video creator Brittany Furlan, who has close to 10 million followers on Vine, says… [Read more on The Wall Street Journal]

You can now add rainbow tongues to your #Snapchat selfies and pay for extra replays (Mashable)

Image: Lili Sams/Mashable

Snapchat just got its first in-app purchases.

The messaging app rolled out a major update to its iOS and Android app on Tuesday, which adds in-app purchasing for extra replays and a new feature that lets you layer special effects on top of your selfies… [Read more on Mashable]

Social media overtakes #entertainment as favourite online activity (The Guardian)

On mobile devices, social media accounts for more than 20% of time spent, compared to under 10% on desktop. Photograph: Dado Ruvic/Reuters

Time spent on sites including Facebook, Gawker Media and Reddit account for 17% of all time people in the UK spend online

Social media has overtaken entertainment as the UK’s favourite activity online, accounting for almost a fifth of the two hours and 51 minutes a day people in the UK on average spend on the web.

Social media use – including time on sites such as Reddit or Gawker Media that are built on blog platforms – accounted for nearly… [Read more on The Guardian]

Social media driving Millennial TV viewing (Advanced Television)

A recent Omnibus survey gives insight into how Millennials aged 18-29 experience and find TV shows a full 76 per cent of Millennials report they discover new shows to watch from friends, family and social media, and 73 per cent still watch on a traditional TV set. In addition to watching on a traditional TV, 74 per cent also watch… [Read more on Advanced Television]

Three quarters of millenials discover TV from friends, social media (Digital TV Europe)

Some 76% of 18 to 29 year-olds discover new TV shows from friends, family and social media, according to research by interactive social TV service Relay TV.

This compares to 48% of respondents who reported discovering new shows… [Read more on Digital TV Europe]

#Facebook wants to let mobile users run keyword searches on friends’ profiles (VentureBeat)

Image Credit: Facebook
Image Credit: Facebook

Facebook has finally realized that you might want to use your mobile device to dig back into content your friends have posted in the past. And it’s working on it.

The social network has rolled out a search feature to some of its… [Read more on VentureBeat]

The most popular TV shows on #Facebook, Twitter, and Reddit (Quartz)

Netflix Uses Social Media To Blame Verizon For Slow Downloads (Forbes)

digital entertainment post marketing netflix verizon slow internet

When the waiting time for loading video got sluggish, Netflix used social media to advise consumers they should blame Verizon. “The Verizon network is crowded right now,” they tweeted, but… [Read more on Forbes]

Microsoft brings #Twitter to the TV: New Xbox app shows tweets relating to shows at the bottom of the screen (Daily Mail)

Twitter is set to come to the living room thanks to a new Xbox One App.

The Microsoft console will be able to show tweets at the bottom of the screen during shows.

It can even help people… [Read more on Daily Mail]

#Twitter considers buying SoundCloud, Spotify (Market Watch)

Twitter has considered buying online music services SoundCloud and Spotify in recent months, suggesting the company wants to make a large acquisition to find a new source of revenue growth, according to the Financial Times. The company has been trying to increase the… [Read more on Market Watch]

#Netflix CEO: Facebook Auto-Sharing “Hasn’t Yet Panned Out” (Re/Code)

Asa Mathat

Netflix pushed Congress to allow its users to automatically share their viewing habits on Facebook when they linked their account with the social network. Sounds like it was a… [Read more on Re/Code]

#Facebook comes after Twitter with a Shazam-like feature for tagging TV & music (VentureBeat)

Above: Facebook’s new song identification feature. Image Credit: Facebook

Being able to use a fast Internet connection and a smartphone’s microphone to identify songs and television shows has turned Shazam into a tool many people use on a daily basis.

Well, Facebook noticed Shazam’s success. And today, the… [Read more on VentureBeat]

#Sennheiser goes social for new ad campaign (EssentialRetail)

(Photography by Quin Bisset)

Headphones and microphone manufacturer Sennheiser is working alongside digital music service Spotify to roll out a new digitally-focused and partly user-generated marketing campaign.

In what Sennheiser has described as its “biggest ever consumer campaign”, the company will utilise all of its social media channels to engage potential customers, as well as link up with individual dealer and… [Read more on EssentialRetail]

La publicité vidéo fait son apparition dans la version française de #Facebook (Le Figaro)

Des publicités d’une durée maximale de 15 secondes seront lues automatiquement lorsque l’utilisateur consultera sa page d’accueil. Facebook promet un ciblage précis grâce à sa fine connaissance de son public.

Les spots de pub arrivent sur Facebook. Testés en fin d’année dernière aux États-Unis, avant un lancement de… [Lire la suite sur Le Figaro]

Team Downey Veteran Launches #Epoxy, Providing Tools To Help YouTubers Engage With Fans (TechCrunch)

YouTube might be the primary distribution channel for most young and emerging video creators, but it’s not the only place where they will find an audience. Los Angeles-based Epoxy, which is officially launching today, hopes to help YouTubers reach and engage with… [Read more on TechCrunch]

Ciblage des conversations TV sur #Twitter: Le mode d’emploi pour ne pas en rater une miette! (Tigerlily)

Le ciblage des conversations TV, qui avait été implanté aux Etats-Unis et en Grande-Bretagne en novembre 2013, est à présent disponible en France!

L’outil permet de cibler directement les personnes ayant déjà pris part dans des conversations autour de certains programmes télévisés, retraçant ces conversations jusqu’à 30 jours avant le début de la campagne.

Pourquoi entreprendre une campagne télévisée sociale sur Twitter?

Twitter est le leader incontesté du domaine de la télévision sociale, rassemblant un total de 95% des… [Lire la suite sur Tigerlily]

Why Hollywood Needs to Learn to Love #Tumblr (Wired)

Internet giants like Facebook and Twitter want a slice of all that money spent on television ads. As more and more people watch their televisions while also browsing social networks and other internet services on smartphones and tablet computers, Facebook and Twitter are battling it out for at least a portion of the big-time TV-ad budgets wielded by the world’s biggest brands. If these brands are buying ads on your TV screen, the thinking goes, shouldn’t they be buying ads on your tablet too?

But it’s not just the internet giants who see an opportunity here. Today, on stage at WIRED’s BizCon conference in New York City, David Karp, founder of the microblogging site Tumblr, explained that his site offers a “second screen” experience for advertisers that’s superior to what they get from the likes of Facebook and Twitter. And he had the numbers to prove it.

According to Karp, while… [Read more on Wired]

#Moju Is Instagram For Moments In Motion (TechCrunch)

As our phones become more camera than phone, it only makes sense that innovators would try to take on the very 20th-century concept of the “photograph.”

We’ve thus far seen a slew of apps using tech unique to our mobile devices, utilizing video and sound recording, sensors, GPS and the phone’s accelerometer to transform how users create and share images.

Apps like Seene, Mindie, Frontback, Vine and even Instagram itself now compete to be your mobile go-to for what my… [Read more on TechCrunch]

Our Smartphones Are Making Live #TV Better Than Ever (Wired)

As the smartphone becomes the first screen, it’s bringing us closer together.

The history of the Internet is one of lonely ­people trying to find one another. Consider: Compu­Serve, AOL, MySpace, ­Google, Facebook, Twitter, Whats­App. Ultimately, they’re all about communicating with others. We look into a glowing screen and see something human. But the best of these services let something human look back at us. And when technology just melts away, it almost feels like we’re not alone.

The Internet has gotten better and better at letting us talk to one another. I can pick up my phone, start a conversation with a friend in Europe and another in Asia, and watch as they both type replies. It’s as if I’m seeing their thoughts form. I can… [Read more on Wired] 

E! Harvests #Instagram for Celeb-Photo Tracker on TV, Online (Variety)

NBCUniversal pop-culture network E! is grabbing photos and videos celebrities post to Facebook’s Instagram, with a feature for its website and on-air news show ranking the top 200 stars in real time.

The cabler’s Instagram Photo Wall launched first on E! Online and will debut May 9 on E! News, with hosts using an 82-inch touchscreen monitor to scroll through the most-popular and trending celeb pics.

“As we continue to build on E!’s digital and social offerings, there is no better platform to work with than Instagram to expand on our pop-culture-driven content in a highly innovative way,” John Najarian, E!’s EVP and g.m. of digital, said in a statement.

No money is changing hands: E! and Facebook do not have a… [Read more on Variety]

Netflix Not Picking Up ‘Community’ Despite Social Media Campaign (Variety)

Though Netflix is being inundated with fans requesting the streaming service pick up the recently canceled “Community,” a rep for the company disclosed Sunday that a pickup is not a possibility.

NBC canceled the Dan Harmon-produced show after five seasons, falling short of its fans’ quest for #SixSeasonsAndaMovie, as its fans took to declaring on social media. But since then, many have turned to Netflix to get another season in, particularly on Reddit.

One Reddit user on the /r/community board posted a rallying call for “Community” fans to use Netflix’s customer service live chat to urge the streaming service to pick up the show for a sixth season. Since then,… [Read more on Variety]

Whyd, le nouveau réseau social musical (Le Vif)

Whyd © Camille Betinyani

Surnommé le Pinterest de la musique, Whyd est une plateforme de partage de musiques venant de sites comme Deezer, Soundcloud, YouTube, etc. Nos morceaux préférés peuvent enfin être réunis sur un seul compte, un seul réseau social.

Toute jeune start-up, Whyd est une plateforme de partage musical lancée en janvier dernier. Elle permet de rassembler tous nos morceaux préférés et nos coups de coeur musicaux en un seul et même endroit. Le défaut des sites comme Deezer, SoundCloud et YouTube est que toutes les chansons ne sont généralement pas disponibles sur un même site. Grâce à Whyd,… [Lire la suite sur Le Vif]

Pandora tests promo stations from likes of Kleenex, Taco Bell (C|Net)

digital entertainment marketing pandora music genome project

Further building its ad tools, the online radio service adds stations crafted by major brands to “Stations You Might Like.”

Pandora is testing promoted stations with music and ads picked by brands like Kleenex and Taco Bell, which will show up in some listeners’ lists of “Stations You Might Like,” the company said Wednesday.

Since launching as online radio more than a decade ago, Pandora has grown to become the most frequented music service on the Internet, currently at 76 million monthly active users. Getting comfortable in that perch, Pandora has lately been investing heavily in its advertising capabilities. The company aims to… [Read more on C|Net]

#Facebook’s New APIs Let Media Outlets Visualize Trending Topics And Hashtags (TechCrunch)

TV news and other media sources now have a way to show off what’s popular on Facebook and with whom. Today Facebook launched the Trending, Topic Insights, Topic Feed, and Hashtag Counter APIs. It’s part of Facebook’s Public Content Solutions division which continues the company’s quest to tempt the media away from its competitor Twitter.

Here’s how the new APIs work:… [Read more on TechCrunch]

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